Available for Elite UI/UX & Marketing Contracts

Designing Digital
Experiences That
Drive Growth

UI/UX Designer & Digital Marketing Strategist with 12+ Years of Experience crafting high-fidelity SaaS systems and revenue-focused marketing engines.

Avg. Conversion Rate

+145%

SEO Audit Performance

99/100

Client Retention

98.4%

Nando Sikdar Portrait
0 Years of Elite Practice
About The Strategist

Designing to scale. Marketing to dominate.

I am Nando Sikdar, a dual-threat specialist combining the precision of high-end UI/UX product design with the cold mathematics of growth marketing. Over the last 12+ years, I have built web apps, designed SaaS platforms, optimized search footprints, and scaled client acquisition workflows for startups and enterprises worldwide.

My philosophy is simple: beautiful design must convert, and marketing data must guide design. I bridge the gaps between user psychology, creative visual craft, and algorithmic digital media optimization.

Design Velocity

High-speed Figma prototyping & user testing pipelines.

Conversion-Led ROI

Conversion rate architectures that compound user value.

UI/UX Design Conversion Rate Optimization SaaS Branding Growth Marketing Search Engine Optimization Paid Advertising
Service Stack

Enterprise-Grade Solutions

High-converting experiences require a balance of structure, aesthetics, and strategic marketing.

UI/UX Design

Wireframing, functional interactive prototyping, dynamic user research, and comprehensive high-fidelity design systems built for scale.

Website Design

Bespoke corporate websites and landing pages optimized for maximum performance, engagement, and lightning-fast load times.

Mobile App Design

Stunning iOS and Android designs emphasizing seamless gestural UX, clean ergonomics, and Apple/Stripe-level aesthetics.

Digital Marketing

Multi-channel digital marketing blueprints engineered to boost acquisition, lower acquisition costs, and maximize retention.

SEO Optimization

Deep semantic architectures, technical core web vitals optimization, authority backlink operations, and rich content strategizing.

Branding Strategy

Brand messaging architectures, typographic style matrices, guidelines, and corporate visual design that establishes market authority.

Technical Armament

A double-threat technical skill profile.

Mastery of advanced layout tools, scripting logic, and modern advertising networks allows me to run full cycles of research, design, coding, implementation, tracking, and campaign optimization.

Cross-Disciplinary Executions

I don't just hand off flat PSD mockups. I deliver high-fidelity designs, accessible standards-compliant code templates, and analytical setups configured for immediate marketing deployment.

Figma (UI/UX) 95%
Adobe XD / Sketch 90%
Photoshop & Illustrator 88%
HTML5 / CSS3 / Tailwind 92%
JavaScript (ES6+ / Canvas) 85%
Technical SEO Architecture 94%
PPC Strategy (Google & Meta Ads) 91%
Professional Journey

12+ Years of Verified Evolution

A timeline tracking my pathway through design agencies, tech corporate teams, and elite consulting.

2018 - Present

Lead UI/UX Designer & Brand Strategist (Promotion)

  • Brand Strategy: Directing full visual positioning, digital advertising blueprints, and SaaS identity frameworks to build high-converting conversion engines.
  • UX Design: Orchestrating functional dashboards, complex interactive web flows, and layout wireframes to simplify product workflows.
  • Growth: Structuring A/B testing campaigns, pixel tracking models, and funnels to compound landing page signup velocities by 125%+.
2014 - 2018

Senior UI/UX Designer

  • Product Design: Developed design systems, high-fidelity layouts, and components in Figma to maintain consistent cross-platform interfaces.
  • Usability: Performed user journey research, heatmaps tracking, and optimization audits to minimize cart drop-off values.
  • Collaboration: Handed off modular design definitions and responsive grid specs to frontend developers for seamless coding.
2012 - 2014

Web Designer

  • Web Design: Created responsive landing layouts, web assets, and graphical visual content for startup platforms.
  • Templates: Authored standard semantic markup code using responsive CSS grids and accessible HTML styling.
  • Execution: Aligned user interest anchors and navigation hierarchies to improve initial landing page conversions.
Showcase Showcase

Case Studies & Designs

UI Design / FinTech

Apex Glassmorphic Banking Suite

Sleek dark-mode mobile layout displaying clean neon micro-charts, credit-management controls, and card metrics configured for high performance.

Web Design / SaaS

Vanguard SaaS Landing Experience

A premium responsive single page layout built with high-fidelity grid alignment, custom dark background, and interactive parallax grids.

Mobile Apps / HealthTech

Aura Fitness Tracking Dashboard

Designed to emphasize user retention and gestural UX. Includes micro-interaction feedback loops for daily habit accomplishment indicators.

Growth Marketing / SaaS

Multi-Channel Lead Capture Engine

Acquisition optimization across search and social channels, resulting in a +240% rise in demo submissions and high structural ROI metrics.

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Projects Delivered

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Satisfied Clients

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Years Industry Experience

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Client Satisfaction

Testimonials

What Clients Say

Direct testimonials from startup founders, agency partners, and corporate directors.

Growth Machinery

Interactive Marketing Architecture

Click any strategy node below to explore my implementation framework and performance metrics.

Growth Core
SEO
SMM
PPC Campaigns
Lead Gen
Email Flows
Search Engine Strategy

Enterprise SEO Performance

Deep architectural design focused on indexing crawlability, page performance, and intent-focused keyphrase maps.

  • +320% Average organic search traffic expansion.
  • Complete semantic schema structures.
  • Core Web Vitals audit targets > 95/100.
"Winning in search is not about keyword volume. It is about matching user intent with immediate web app utility."
Social Media Mechanics

Brand Penetration & Authority

Content models engineered to spark organic sharing, virality, and brand authority across LinkedIn, Twitter, and Behance.

  • Authority building for SaaS executives.
  • Custom infographics that explain complex tech.
  • Growth loops that move users into active email chains.
"Your brand voice is your moat. If you sound like everyone else, you look like a generic placeholder."
Paid Customer Acquisition

Google & Meta Ads Optimization

Targeted ad spend frameworks based on landing-page personalization, user intent, and high click-to-lead efficiency values.

  • Conversion-led structural ROI growth.
  • Custom landing page variation experiments (A/B testing).
  • Dynamic tracking setup with Server-Side GTM.
"Advertising is just code running against user interest. The right interface converts click interest into revenue."
Conversion Architecture

Lead Engine Design

High-converting forms, micro-interactive lead calculators, and personalized gated resources to drive demo actions.

  • average conversion rates above 8.5% on lead hubs.
  • Auto enrichment integrations (HubSpot, Salesforce, Zapier).
  • Interactive widgets that provide custom reports in real-time.
"Friction is the enemy of conversions. We design seamless paths that reduce decision anxiety."
Lifecycle Optimization

Automated Retention Loops

Segmented email drip campaigns that educate prospects, nurture leads, and maximize lifecycle customer metrics.

  • 40%+ Email open rate averages.
  • Fully automated behavioral email setups.
  • Highly dynamic copy and responsive layout templates.
"The inbox is sacred territory. If you write with value, you command absolute client focus."
Engage The Strategist

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Direct Channels
WhatsApp Direct +91 98745 10220
Inquiries & Briefs uidesigner.nando@gmail.com
Timezone / Location Remote / Eastern Time (US)